THAT'S NOT METAL is no more... Introducing METAL SNOB

Connoisseurs of Kvlt 

After 5 years operating under the title "That's Not Metal" unabashed, I found myself in a position where the best way to move forward was to change our title and domain completely. Someone else now owns legal trademark to the name "That's Not Metal", which is something I never thought I would have to concern myself with. The metal community as I know and love it has always been so grass roots, so DIY. I always felt like principle and the underground honor system alone would be enough to protect my brand, but I found out the hard way that just isn't the case. Lesson learned, kids: trademark your shit. With that said, I no longer hold ill will toward the individuals who now operate as TNM, the best thing for me to do now isn't to dwell on it or continue on the war path I've been on regarding this incident. What's best for me, and you the readers, is to just pick myself up and move forward.

So I would like to formerly introduce you to the new site. This is Metal Snob. Same writers, same elitism, just a different title. If you don't like it, tough titties. The name doesn't matter, and this one is short, to the point, and conveys our message and who we are. With the new brand, we still plan to deliver you the best in quality internet elitism and closed-minded metal fandom as you've always come to expect from us. We'll be posting more news, reviews, interviews and editorials than ever before. We also plan to shift the focus off our typical vitriol to bring you more underground acts that successfully meet our near-impossible standard for metal listening. Violations will still be a thing, and I plan to keep all of the old posts from the original TNM for you to read and comment on.

With that said, there's a lot of house-keeping that still needs to be done. The domain change means that every single hyperlink to anything "thatsnotmetal.com" related is now totally dead. That means we're pretty much starting fresh as far as exposure is concerned. I will need to contact every blog out there good enough to feature us in their blog roll of the change. I will also have to go through my more prominent posts to repair any links there within to my past posts, so you all can have a more reliable experience reading here. It's very tempting to just scrap all the old shit altogether and start fresh to save myself this headache, but there's a lot of good material there that me and my contributors worked hours on, and still should be given a read if you're willing to dig through the catacombs of our archive.

I appreciate your patience as the site goes through these changes. It's a work in progress, and it might not ever be 100% what it once was as far as working links are concerned, but we plan to start working on waves of newer, better, more original content for you to enjoy instead. Where TNM dwelled in a pit of obscurity, we plan for Metal Snob to rise above, and become the go to true metal elitist and comedy site that will stand on its own in an already densely saturated metal blogosphere.


If you need to contact me directly for questions or interviews regarding what's happening or what's going on. You can also e-mail me at the following:

brenocide[at]thatsnotmetal.com

We still own the TNM domain for another year so all the old e-mails will work fine if you need to contact Sage or myself. I'm working on figuring out how to route thatsnotmetal.com to Metal Snob, but so far it's proving to be tougher than I first thought.

Thanks for all the years of readership, and the continued support as we go through this difficult transition. Stay true,

-- Brenocide \,,/